Merle Norman Cosmetics Is A Local Healthy Choice

When talking with your mothers,  your grandmothers, or in many cases, your great grandmothers about the cosmetics they have they have grown up with and used, one name continues to dominate the conversation.  Merle Norman Cosmetics have been made in this country since the 1920s.  Merle started making the cosmetics in her own home when she saw a need for women to be able to care for their skin while bringing out their own beauty.  She gave women the cosmetics to try knowing that if they tried them they would come back. 

By 1931 she had moved to Santa Monica, CA in her first studio and her "Try Before You Buy" marketing theory came with her.  By the late 1940's Merle Norman Cosmetics had grown to nationwide prominence by making business opportunities to other women in their own hometowns.  Today with over 2,000 Merle Norman Studios, each customer is still attended to by a local, highly trained and motivated studio owner!

"Try Before You Buy" Is The Best Way to Go

When a new customer walks into a Merle Norman Cosmetics Studio they are given the opportunity to try a personalized skin care program.  The "Try Before You Buy" is still the mainstay of their marketing program.  Consultants are trained to help their customers find the products and the colors that are the most complementary to them. And each product that is sold has be clinically tested by a dermatologist as to skin type and effect to insure a healthy flattering look.

What's New This Season?

This season Merle Norman Cosmetics is featuring the looks of Delicate Pink and Berry Enchanting.  One or the other may be right for you.  Both start with a Foundation Primer followed by a Flawless Effect Liquid Foundation.  The liquid foundation comes with SPF 15 so everyone applying the foundation comes away with a built-in protection from the sun's harsh rays.  Once the foundation is in place the eye pencils,  eye shadows,  cheek and lip colors are applied to garner either the pink or berry look.  For complete and detailed instructions you should "Try Before You Buy" with your local Merle Norman Cosmetics Consultant. 

For seventy seven years Merle Norman Cosmetics has been successful utilizing the hometown professional consultant approach. There is every reason to believe that their approach will provide continued success for the next seventy seven years!